Ai Growth Consulting Agency
We help founders implement Ai marketing and growth.
We become your growth team. We build the systems, run the marketing and drive the Ai, so it actually gets done. You get back to what you do best: leading your people, serving your customers, and building something that lasts.
Who we help
Any industry. Any stage.
Modern founders who know Ai is coming, want to do something about it, don’t have time to lean in, and need an expert in their corner.
Whether you’re just getting started or running a multi-million-dollar company, the path is the same. What changes is the level of support. See who we help →
Sound familiar?
Running a business got harder. Your marketing didn’t keep up.
Customers expect an answer in minutes. Every vendor is selling you Ai. And somehow everything still runs through you.
- Marketing
Invisible where buyers now search
Google, the map and Ai answers decide who gets the call.
- Marketing
A website that just sits there
Slow, dated, and every change is a ticket and a two-week wait.
- Sales
Leads go cold in minutes
By the time anyone calls back, they’ve hired the next name on Google.
- Product
You sound like everyone else
Your offer and your website could belong to anyone in your industry.
- Command Center
Everyone says “use Ai.” No one shows you how.
You don’t know where to start, what’s worth paying for, or how to bring your team along.
- Command Center
Everything runs through you
Every decision and every “quick question” waits on you.
None of this means you’re bad at business. It means one point of the triangle is broken: Product, Marketing, Sales or your Command Center. The free Ai operations audit finds which one.
Free Ai operations audit →
Your growth partner
I built an Ai agency. Now I’m your growth partner.
25+ years in sales and marketing. Then I rebuilt my agency around Ai, so one team now does what used to take a whole staff. We build sites in days, not months, and we run the marketing, the follow-up and the Ai behind it.
For a manufacturer we work with, that meant a new site and Ai visibility in a matter of weeks. In the first week after launch, organic traffic was up about 10%, 428 keywords improved and they hit #1 for three terms that pay their bills, one of them from position 40. That’s the job: I own the growth plan with you, and we get it done.
XTRACT Ai Labs
The system behind the work.
These are the Ai tools we build and run in your business, in the order they run. We set them up for you, then Labs trains your team to use them.
01 Foundation Who you serve and what you sell
Brand Kit
Ai builds your brand guide: colors, fonts, voice and style rules.
Don’t have brand guidelines to hand over to Ai or designers when you need work done? That creates bottlenecks. You get your Ai brand guide, CSS and styling guide built for you, so everything is always on brand. (Goodbye, designer.)
Explore →LiveMarket Fit Finder
Ai maps who you sell to and why they buy.
Not sure exactly who your best customer is, or why they buy? Then your marketing talks to everyone and lands with no one. We pull your market, your best customers and their buying triggers onto paper, so every page, ad and post speaks to the right person.
Explore →LiveOffers + Pricing
Ai builds your offer ladder and your prices.
One big offer and a lot of “let me think about it”? Buyers stall when there’s no easy first step. You get an offer ladder and prices that walk them from first look to long-term client.
Explore →02 Land Where they arrive
Funnel Builder
Ai writes your pages, emails, texts and call scripts.
Leads coming in with nowhere to go? Without follow-up they go cold in days. You get the pages, emails, texts, scripts and pipeline that answer, follow up and book the call for you.
Explore →LiveWebsite Playbook
Ai builds a fast WordPress website that captures leads.
Is your website pretty but quiet? A site that doesn’t capture leads is an expensive brochure. You get a fast WordPress site with lead forms, resources and SEO built in, wired straight to your pipeline. Changes are a prompt, not a ticket.
Explore →In the labSEO Page Builder
Ai builds SEO pages for every service, offer and area you serve.
Only showing up when people search your name? One services page can’t rank for everything. We multiply your pages across every service, offer and service area, built for the exact searches your buyers make, so you show up on Google and in Ai answers.
Explore →03 Grow Two build for the long term. Two bring leads in fast.
Build
Long-termAi builds your brand, your website and your social content.
Posting when you remember, about whatever comes to mind? Random content builds a random audience. You get a strategy, a monthly calendar and every call turned into posts, so you show up every week without starting from zero.
Explore →In the labBorrow
Long-termAi helps you land partners, podcasts, referrals and PR.
Waiting for your own audience to grow before anyone hears about you? That can take years. Borrow trust from the partners, referral sources, workshops and podcasts your buyers already listen to.
Explore →In the labBootstrap
Short-term · fastAi preps your outreach: video audits, target lists and messages.
Waiting for the phone to ring? Hope isn’t a pipeline. Go start the conversation with short video audits, visibility snapshots and target lists by industry.
Explore →In the labBuy
Short-term · fastAi writes and tracks your Google and Meta ads.
Boosting random posts and hoping something sticks? That’s how ad budgets disappear. Put money only behind the posts that already proved themselves, and track every dollar back to a lead.
Explore →04 Sell How they become clients
Pipeline + Automations
Ai answers, routes and follows up with every lead.
Leads sitting in your inbox for two days? By then they’ve called someone else. Every lead gets answered, routed and followed up automatically, and your team gets pinged when a human is needed.
Explore →In the labProposal + Close
Ai builds your audits, proposals and invoices.
Writing every proposal from scratch, then hearing “send me something” and nothing after? Deals die in that gap. Audit the prospect, price from your ladder, invoice and hand off to delivery the same way every time.
Explore →In the labSales Rules
Ai turns your best calls into one sales playbook.
Is everyone on your team selling a different way? Then results depend on who picks up the phone. You get one playbook for how you pitch, price and close.
Explore →The data loop
Ai tracks what’s working and feeds it back in.
Guessing what worked last month? You can’t double down on what you can’t see. Track what actually moves buyers and feed it back into your market fit, your offers and your content.
Underneath all of it
CRM & follow-up automations
Every lead answered, followed up and tracked in one place.
Your Command Center
Your vision, your scorecard and this quarter’s priorities on one screen.
Team training in Labs
Your people learn to drive the same systems, so it doesn’t live in our heads.
What makes us different
We start with you.
Most agencies sell you their piece and push a contract. We start with where you are, where you want to go, and the one thing that would make everything else easier or unnecessary.
- The right work, in the right order, at the right time
- Your team trained to drive it, so you’re never stuck with us
- Real help from someone who has been there
Free Ai operations audit
Fill out the short form. We look at your product, marketing and sales, and where Ai can save you time and money.
Your plan
Josh walks you through what we found and the one thing to fix first, at the speed and budget that fit. Run it yourself or hand it to us.
We get it done
We build the systems, run the marketing and drive the Ai, and train your team while we do it.
Start here
Which one sounds like you?
Three ways to work with us. Pick the one that fits where you are today.
For local businesses
You serve an area, and the phone has to ring.
Home services, trades, clinics, chiropractors, vets and anyone people find by searching “near me.” Get found on Google, the map and in Ai answers, then get every lead answered and every happy customer reviewed.
See local marketing → 02 · NationalFor national brands
You sell everywhere, and buyers search first.
Manufacturers, suppliers, e-commerce and multi-location companies. National SEO, Ai visibility, content and a website built to rank and convert, run every month by a team that actually does it.
See national SEO & Ai visibility → 03 · PartnerGrowth partnership
You want someone in the room, not another vendor.
A senior growth partner inside your team. We own the growth plan, lead your marketing and Ai, manage the vendors, train your people and hold the scorecard with you. By application.
Apply for a growth partnership →What people are saying
In their own words.
“We have been using Xtract AI for the past 9 years. It started with email marketing assistance from Josh. Xtract then redesigned our website from top to bottom. Last, Xtract has been helping with our SEO and organic traffic to the site. I can’t say enough about their service, I only wish we started earlier.”
“Working with Josh and his team has been a great experience! They are always quick to respond and resolve any issues that come up. I’ve learned so much from Josh and his team, and I truly appreciate how helpful and supportive they are.”
“This really helped me figure out how to communicate my brand and everything has been easier since. It gave me everything I needed to market my business on social media and update my website.”
“This process took me maybe five minutes, and now I’ve got a complete battle plan in my back pocket. ChatGPT on steroids in the best way.”
“My business goals feel much more attainable now.”
“Saved 45 minutes. Super amped to get started.”
The cost of waiting
Doing nothing is still a decision.
Ai isn’t waiting for you to get less busy. Every month you put it off costs you something.
- Competition
The gap gets wider every month
The companies starting now are building the systems you’ll spend next year trying to catch up to.
- Visibility
Ai answers move on without you
Buyers start trusting the names Ai gives them. The longer you’re missing, the harder it is to get in.
- Spend
You keep paying for work that doesn’t stack
Agencies, tools and hires that don’t connect keep costing you every month and never add up.
- Your team
Your best people outgrow you
Good people want to learn to drive Ai. If you don’t give them that, someone else will.
- You
Your talent stays buried
The gifts, the business and the people you’ve been given don’t multiply sitting still.
Start with one honest look at where you are. It’s free, and it takes two minutes to ask.
Free Ai operations audit →
Free guide and workbook
The Founder’s Guide to the Ai Era
Ai is here. Whether you’re ready or not.
A 30-minute self-assessment for founders who know Ai matters and don’t know where to start. Score your business on the 10 layers of the Growth Hierarchy and see where you stand on each one.
- Score 10 layers, from your plan and your team to your traffic
- See where you stand on every layer
- Worksheets for your plan, your seats, your offer and your systems
- A free Ai tool for every section, one QR code away
Questions
Questions you’re probably asking.
“I’ve been burned by agencies before. Why are you different?”
Because I’ve been the agency, and I’ve been the founder who got burned. I’ve bought the programs and built the half-finished bridges. We start with a conversation and get real about where you are, show you real numbers from real clients, and build it with you, out in the open.
“I can’t afford another monthly bill.”
Most founders we talk to are already paying for things that aren’t working: the agency, the subscriptions, the tools nobody uses. Start with the free Ai operations audit. You’ll see where the money is going before you spend another dollar.
“I’ll buy it and not use it.”
That’s what happened with the courses, right? We don’t sell you more work to go do. We build it, run it and finish it, then teach your team to drive it.
“I don’t want my team to feel replaced.”
Good. Neither do we. If your people don’t learn to drive this, that’s when they’re at risk. We train them, so they become more valuable, not less.
“How do I know this isn’t just another Ai offer?”
Because it can’t be another Ai offer. We’re not selling Ai. We’re the growth partner in your corner who understands Ai, modern marketing, modern growth and modern sales psychology, and who has made every mistake you’re trying to avoid.
“I need to think about it, or talk to my partner.”
Of course. The free Ai operations audit is a small first step that’s useful on its own. Bring your partner to the walkthrough.
From the blog
Notes from the field.
Growth LeadershipWhat Is a Fractional Chief Growth Officer (and Do You Need One)?
What a CGO is, how it's different from a CMO or an agency, what one actually does week to week,…
From JoshWhy XTRACT Ai Exists: Our Mission, Vision and Values
Why we exist, where we're going, and the six values we actually make decisions with.
From JoshI Failed So You Don’t Have To: The Story Behind XTRACT Ai
The real version of how XTRACT Ai started: $350K in programs, a pile of half-built bridges, and what it took…
Your next step
Get your free Ai operations audit.
We look at your product, marketing and sales and show you what to automate, optimize, outsource or hand to Ai. Then Josh walks you through it.
